how we did it
creative campaign creationBrief:
There was, and still is, much to celebrate and look forward to as St George’s Weybridge embarks on its 150th anniversary in 2019.
To mark this major achievement, the School has drawn up exciting and transformative plans which will coincide with the 2019 celebrations. The plans will give the School a much-needed upgrade to existing facilities to support a perfectly balanced education for all.
What we did:
To explain the exciting plans in more detail, an integrated campaign was developed to create awareness, kicked-off by a special film – Celebrate 150 – to engage and invite the Georgian family to ‘join the celebration’.
The 1.5-minute film was supported by detailed project planning, script writing, art direction, School website takeover, social media graphics, email banners, postcards, interactive exhibition system, consultation evening boards and a printed brochure. The film was very well received.
celebrate 150
lead creative
photography
campaign imagery
film
key campaign asset
cross channel assets
integrated assets

