how we did it

Brief:

Avaya wanted a trusted partner to design, create and execute a campaign for the SMART Sports & Entertainment division of its business. This particular area of its business has great potential but needed a campaign, creative theme and marketing tools to drive awareness and leads within EMEA.

What we did:

Pistachio were appointed to take on this project where we worked with the EMEA campaign team to produce an integrated strategy across various digital touchpoints, whilst also creating key campaign assets.

A highly creative campaign was produced to ensure Avaya truly engaged the audience in EMEA with an impactful campaign; creating excitement and interest in this Avaya offering that can truly put venues into the digital age.

creative messaging

lead creative

edm campaign

interactive eBook